Expert Q&A: Jim Anderson on why (feed) quality is job #1 for omnichannel success
With the holiday season in full swing, retailers are leaning heavily on Buy Online, Pick Up In Store (BOPIS) services as an alternative to home…
3 Ways In-Store Mobile Can Drive Immediate Sales
By now retailers know better than to fear “showrooming.” That’s a good thing. With more and more shoppers researching products on their phones while perusing…
Company News: Calendars.com Chooses Kibo, and Certona is #1 again
Calendars.com, a destination for lovers of cat calendars, puzzles, games, apparel, and more, will soon launch a new online store using Kibo eCommerce. “We set…
How to Personalize for B2B? Focus on Buyer Roles.
As B2B eCommerce surpasses the $1 trillion mark for annual sales, more and more companies are vying to win their share of the revenues. To…
Why Double Down on Personalized Commerce? A Q&A with Eric Rosado, VP of Product
Last week, the Kibo team announced that we have entered into an agreement to acquire Monetate, a leading customer-focused personalization platform. This news comes only…
5 Ways to Take Online Personalization In Store
The impact of personalization is most typically measured through online performance. But tailored offers can also be used in stores to transform offline shopping experiences….
How to Win New Business by Embracing Returns
Given the circuitous nature of the shopping journey, merchants no longer view online abandoned carts as a dead end, but rather a frequent waystation between…
3 Tips to Maximize B2B Buyer Retention
As B2B vendors upgrade offerings to bring their Web experiences up to par, much of the focus is on the early stages of the buyer…
Making the Most of Visual Content for eCommerce
There’s no question that visual content is ascendent. Video content is forecast to make up 71% of all Internet traffic by 2022. Instagram, Snapchat, and…
Getting the Most from Your eCommerce Product Pages
Product pages do a lot of heavy lifting on omnichannel eCommerce sites. They serve as landing pages in paid and organic search results and on…