
Increase In Revenue
No. Of Stores Acting as Fulfillment Centers
Increase In Online Sales
Company Overview
About Laura Canada
Founded in 1930 by Laura Wolstein, Laura Canada is a family-owned women’s fashion company with a strong legacy of designing, producing, marketing, and distributing high-quality clothing and accessories across Canada. With headquarters in Quebec, Laura Canada operates over 150 stores, serving customers from coast to coast. In addition to its extensive physical retail presence, the company has successfully expanded into omnichannel commerce, continuing to provide stylish and accessible fashion to women across the country.

“Kibo is a big part of our success. By opening up inventory from stores, they helped us generate an extra 25% in revenue.”
“Those are sales that otherwise wouldn’t have been made because that inventory wouldn’t have been available to eCommerce customers.”

The Challenge
Laura Canada tends to have low-depth inventory, which means that a single store or distribution center does not have a large amount of inventory across available sizes and styles. What’s more Laura Canada was having to operate without a fully resourced ecommerce team.
In order to support online and in-store customers across Canada, the women’s fashion retailer needed to be able to configure shipping and fulfillment options that would quickly and easily get the right item to the right customer, no matter where they were.
The Solution
Laura Canada partnered with Kibo to enhance their order management system, enabling flexible and efficient eCommerce operations. This strategic upgrade, along with other key improvements, allowed Laura Canada to scale their online presence and remain agile, especially during the challenges of the COVID-19 pandemic.
Key Points:
- Implemented Kibo’s order management system to enable ship-from-store and streamline fulfillment.
- Trained store associates to fulfill orders efficiently, with oversight to ensure timely processing.
- Adapted fulfillment strategies during COVID-19, using stores to fulfill orders and reduce pressure on distribution centers, saving on shipping costs and speeding up deliveries.

Does this success story sound similar to your current challenges?
Download the full case study for more details on how Kibo helped Laura Canada and what the company achieved as a result.

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