Certona Ranked #1 Personalization Provider to Industry’s Leading E-Retailers Again

SAN DIEGO – Nov. 12, 2019 – Certona®, a Kibo
company and the pioneer in AI-driven personalization, today announced that the
company has maintained its ranking as the #1 personalization provider to the
most successful e-retailers in North America, recognized by Digital Commerce
360. Certona is the only personalization provider recognized as a
personalization leader for 11 consecutive years.

Internet Retailer, now Digital Commerce 360, first evaluated the leading 1000 e-retailers selling in North America and then ranked them for the 2019 report. Next, the publication identified e-commerce service providers with these retailers as clients and published its list of “2020 Leading Vendors to the Top 1000 E-Retailers” based on the data. Retailer interviews and case studies are also included in the report, serving as a credible reference for vendor evaluation used by retailers.

Certona
clients comprise 60 of the Digital Commerce 360 top 500 and 84 of the top 1000. On average
they have seen conversion rates increase by 23% when shoppers
interacted with personalized experiences.

In February
2019, Certona was acquired by Kibo, a leader in cloud commerce solutions. By
coming together, Kibo and Certona now offer a robust cloud commerce platform,
comprised of both eCommerce and order management solutions, with a
best-in-class personalization platform and in-store solutions. As the market
becomes more dynamic and competitive, retailers need individualized ways to
build loyalty, drive sales, and streamline their business. The combined company
represents a milestone for the future of digital commerce – putting
personalization of the customer journey front and center for retailers while
also providing flexible, innovative cloud-based commerce solutions.

In October
2019, Kibo announced it has acquired the leading testing and optimization
provider, Monetate. The acquisition will expand Kibo and Certona’s personalization
capabilities and also extend the reach of Kibo’s end-to-end cloud commerce
platform.

“We are committed to having a big impact on the
future of retail, which we believe lies in the ability to personalize the
customer experience, so it’s exciting to have so many e-retailer clients who
share our personalization vision” said Meyar Sheik, president and chief
commerce officer, Kibo. “To that end, we are thrilled to again be included in
the Leading Vendors list, as the leading partner for personalization. More
e-retailers trust Certona than any other personalization provider, and we don’t
take for granted the opportunity to work with the best of the best in the
industry.”

A complimentary copy of the report (valued at
$199) is available for download.

About
Certona

Certona,
the leading real-time omnichannel personalization solution and pioneer of
AI-driven experience individualization, powers over 100 billion unique
experiences each month. Trusted by more than 500 brands and retailers in over
70 countries, Certona’s patented technology leverages machine learning and
predictive analytics to deliver a fully-orchestrated experience with optimized
content and messaging to increase engagement and conversions across all
customer touchpoints. Certona was acquired by Kibo in February 2019. www.certona.com

About
Kibo

At
Kibo, we provide cloud commerce solutions inspired by your needs and designed
to empower your teams. We’re at your side, committed to your financial success
in an unpredictable world. Together, we can see further, think bigger, and
climb higher.

Our
software and services include eCommerce, Order Management, Certona
Personalization, Monetate Personalization and Optimization, and Mobile Point of
Service for retailers, manufacturers, and brands. Whether you’re an eCommerce
veteran or just getting started, B2C or B2B, our solutions are designed to
power the shopping experience – from first click to doorstep – and to scale
with you as your business grows. For more information, visit kibocommerce.com.

Media
Contact

Ketner
Group Communications
Mariana Fischbach, 512-794-8876
mariana@ketnergroup.com