Feature Spotlight: What is BPM, and What Does it Mean for Unified Commerce?
Our Unified Commerce Cloud platform, with microservices framework, offers commerce and store operations professionals a wide array of tools to get their work done more
3 Ways In-Store Mobile Can Drive Immediate Sales
By now retailers know better than to fear “showrooming.” That’s a good thing. With more and more shoppers researching products on their phones while perusing
Company News: Calendars.com Chooses Kibo, and Certona is #1 again
Calendars.com, a destination for lovers of cat calendars, puzzles, games, apparel, and more, will soon launch a new online store using Kibo eCommerce. “We set
How to Personalize for B2B? Focus on Buyer Roles.
As B2B eCommerce surpasses the $1 trillion mark for annual sales, more and more companies are vying to win their share of the revenues. To
How to Win New Business by Embracing Returns
Given the circuitous nature of the shopping journey, merchants no longer view online abandoned carts as a dead end, but rather a frequent waystation between
3 Tips to Maximize B2B Buyer Retention
As B2B vendors upgrade offerings to bring their Web experiences up to par, much of the focus is on the early stages of the buyer
Making the Most of Visual Content for eCommerce
There’s no question that visual content is ascendent. Video content is forecast to make up 71% of all Internet traffic by 2022. Instagram, Snapchat, and
Getting the Most from Your eCommerce Product Pages
Product pages do a lot of heavy lifting on omnichannel eCommerce sites. They serve as landing pages in paid and organic search results and on
Beyond Abandoned Cart: 3 Overlooked Email Automation Triggers
Email personalization is now widespread – but still shallow. While 71% of U.S. marketers report sending some form of personalized messaging, according to eMarketer, 39%
Online B2B Marketplaces: Beat Them or Join Them?
Online transactions are on course to make up nearly half of all business buying by 2020; as B2B grows, so does the activity on third-party