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KIBO is Named Leader in The Forrester Wave™: Commerce Solutions Q3 Report.Get the Report Now!

Agile Campaigns. Targeted Incentives. Protected Margins.

KIBO orchestrates dated marketing campaigns, targeted coupon sets, BOGO offers, threshold nudges, and B2B quote discounts, with redemption limits to curb coupon abuse.

Hero video: Promotion Management in action
Ace HardwareMarks & SpencerTopgolf CallawayTotal Wine & MoreDKNYCracker BarrelKarl LagerfeldFleet FarmHome HardwareSSENSEREEDSPuraFrench ToastBoscov'sLondon DrugsODP

Promotion Abuse and Added Costs Erode Sales and Margin.

Inflexible promotions lead to missed sales, slow campaign launches, and margin erosion from uncontrolled coupon stacking.

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The Cost of Getting it Wrong.

PYMNTS and Forter
73% US retailers with more than $100 million in sales that reported promotion abuse in the past 12 months, the most common of three policy abuse types surveyed
Baymard Institute
40% US online shoppers who abandoned a cart or order because extra costs (shipping, tax, fees) were too high
Bain & Company
8% increase in operating profit for every 1% improvement in realized price, based on Bain's analysis of dozens of B2B companies

Marketers Need Speed. Sales Teams Need Flexibility.

Hardcoded Promotion Logic

Creating new discount types or BOGO bundles requires custom development and weeks of testing.

Coupon Abuse & Fraud

Basic promo codes leak across coupon aggregator sites when there are no redemption caps per customer or order.

Unintended Discount Conflicts

Overlapping promotions stack unpredictably, which causes severe margin loss on high-value orders.

Static B2B Negotiation

Sales reps can't apply promotional coupons or trade allowances during live B2B quote negotiations without breaking order workflows.

Promotion Management Capabilities.

From the campaign calendar to the discount on the order.

Cyber WeekScheduledTheme20% offBannersGoes live together

A retailer schedules a “Cyber Week” campaign that automatically activates a dark-mode storefront theme, sitewide 20% discounts, and prioritized search merchandising rules at midnight.

Dated Campaign Orchestration & Site Variations

A whole campaign, from discounts to site changes, turns on and off by itself at set times.

  • Dated campaign orchestration bundles item, order, and shipping discounts with themed site variations and merchandising rules
  • Marketers can schedule complete marketing campaigns
  • Campaigns activate and deactivate automatically at precise timestamps

Order, Item, Category & BOGO Discount Engine

Percentage, fixed-amount, fixed-price, free shipping, and free-product discounts, with conditions on order value and quantity.

  • Discount types: percentage off, fixed amount off, fixed price, free shipping, and auto-add-free-product
  • Threshold conditions based on minimum or maximum order values
  • Threshold conditions based on item quantities
QualifiedBuy 2 shoesAppliedFree 3rd pairAddedFree socksBOGOIn the cart

A consumer brand configures a “Buy 2 Get 1 Free” promotion on footwear, and a free socks accessory is added to the cart automatically when the threshold is met.

10,000 unique codesRedeemed · 3,512UnusedSingle useExpires after oneThenCode locked

A merchant sends unique, single-use 15% discount codes to 10,000 email subscribers, and each code expires after one successful redemption.

Single & Multi-Use Coupon Code Management

Coupon codes carry redemption limits so they can't be shared or reused beyond what you allow.

  • Generates single-use and multi-use coupon code collections
  • Enforces redemption limits per order, per customer account, and total across the system
  • The limits prevent coupon fraud and aggregator abuse

Attribute-Driven Discount Targeting & Audience Segmentation

Discounts can target customers, accounts, orders, and locations by attribute.

  • Targets promotions using standard and custom attributes on customer profiles, B2B accounts, orders, and fulfillment locations
  • For example, AccountTier = Gold gets free freight
  • Rules can evaluate buyer entitlement before applying discounts
Tier · GoldRegionSegmentOrder sizeDiscount targetAccountTierGoldRewardFree freightOthersExcludedAppliesGold only

A distributor sets a free freight discount for accounts with AccountTier = Gold, so only Gold accounts receive it.

BestdealOption A15% categoryOption B$20 off · bestStackedBlocked

A shopper qualifies for two competing category discounts. KIBO calculates both options and applies the single combination that gives the buyer the best price.

Best-Deal Optimization & Controlled Discount Stacking Layers

When discounts compete, KIBO applies the combination that gives the shopper the best price, within your stacking rules.

  • Configurable discount stacking layers with controlled combination rules
  • The promotion engine automatically calculates best-deal optimization within a layer
  • Shoppers receive the maximum eligible savings without violating margin guardrails

B2B Quote Promotion Integration & Re-evaluation

Promotional coupons and trade allowances can be applied to B2B quotes, and they reprice when the quote changes.

  • Promotional coupons and trade allowances can be applied directly to active B2B quotes and RFQs
  • Quote discounts are automatically re-evaluated and repriced when line items, quantities, or addresses change
5% couponQty increasesRe-evaluatedQuote updatedPromo stays valid

A B2B sales rep applies a 5% promotional trade coupon to a negotiated quote. When the client increases the order quantity, KIBO recalculates the discount total in real time.

This quarterRedemptions by campaignCyber Week ledRedeemedRevenueCost

A marketing manager reviews campaign performance in the Order Discounts Explore, tracking redemption counts and total revenue impact across customer segments while confirming campaign expiration dates.

Campaign & Coupon Performance Analytics

Dashboards show what each campaign and coupon is doing to revenue.

  • Out-of-the-box promotion analytics capture real-time discount impact, coupon redemptions, and campaign calendar visibility
  • They evaluate applied order discounts, average order value, and audience segment reach
  • Financial reconciliation is recorded

AI Campaign Promotion Copilot with KIBO AI

A KIBO AI assistant sets up discounts from plain-language requests and reviews results, with a person approving.

  • A conversational assistant manages the promotion lifecycle from setup to performance review
  • Configures tiered discounts from natural language prompts
  • Explains active rule logic
  • Generates visual analytics with built-in B2B margin guardrails
Free shipping for Gold accounts in MayDraft ready: Gold, May 1–31.Review and activate.DraftActivate

A marketing director describes a targeted promotional campaign in plain text. KIBO AI populates the discount settings for human review, then analyzes redemptions once the campaign is live.

These controls work together.

Schedule complete campaigns, target exclusive discounts to VIP tiers, and prevent coupon leakage, all under rules your business defines.

How KIBO Promotions Work.

Cart Input

What is in the cart?

KIBO receives the active cart details, entered coupon codes, the logged-in user's profile attributes, and site context.

Evaluate Conditions

Which promos qualify?

KIBO checks campaign validity dates, minimum spend thresholds, BOGO quantity rules, and attribute targeting filters to identify candidate discounts.

Stack & Optimize

How do discounts combine?

KIBO verifies Restrict Discounts flags on resolved price list entries, evaluates allowed stacking layers, and runs best-deal optimization.

Apply & Display

What is the savings?

Calculated savings appear on line items and cart summaries, with threshold nudges shown and discount values locked when the order is submitted.

Proof Points.

167% ROI, with payback in under six months
Leader in The Forrester Wave™: Commerce Solutions, Q3 2026
Nucleus Research
Leader in the Nucleus Research OMS Technology Value Matrix 2026

Launch Promotions Faster. Protect Every Margin.

See how KIBO empowers marketing and sales teams with agile campaign orchestration, targeted coupon sets, and intelligent discount controls across B2C and B2B channels.