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Use Cases

Create B2B Ecommerce Experiences that Meet Your Customers’ Complex Needs with Ease

 Deliver stand-out online experiences tailored to each customer.

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Easily initiate and negotiate quotes with built-in functionality, or customize workflows using a visual drag-and-drop editor for tailored approval processes

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Manage account hierarchies

and assign purchasing roles, user permissions, and spending limits.

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Create purchase orders

set credit limits and accept all payment forms; allow future invoicing and non-taxable billing.

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Customize pricing and promotions

at the account level or by product, category, customer segment, and more.

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Enable powerful site search by SKU, model number, fitment, source codes, related products, and more for seamless product discovery.

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Enhance self-service with CSR support, allowing agents to take over carts, place orders, allocate future inventory, or skip replenishment deliveries as needed.

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Fortis Life Sciences
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Increase in Number of Orders in One Year

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 B2B Customer Experience Capabilities

Build Lasting Customer Relationships with Seamless B2B Commerce

Deliver stand-out experiences that keep your B2B customers engaged for the long haul.

B2B ecommerce comes with unique challenges—from complex pricing and product catalogs to order and inventory management—but managing them doesn’t have to be complicated.

KIBO’s modern, composable commerce solution empowers your business to navigate complexity effortlessly, creating seamless, omnichannel experiences that drive long-term customer loyalty.

 B2B Customer Experience Management

Get More Done, All in One—with a Single, Unified Commerce Solution

KIBO’s B2B eCommerce Platform simplifies crafting and managing exceptional customer experiences—giving you the power to do more in one place, including:

  • Streamline account management with self-registration, profile updates, order history, and quick reorders.
  • Create and negotiate quotes with custom workflows, credit terms, and tailored discounts.
  • Optimize product discovery by managing master catalogs, custom attributes, storefront merchandising, and search tuning.
  • Develop unlimited price lists with flexible hierarchies by customer, location, or segment.
  • Gain full inventory control with network-wide visibility, intelligent order orchestration, and automated order fulfillment workflows.

    Unify and simplify your B2B operations—all from a single platform.

Dann Gardner

Director of Technology Product Management, Fortis Life Sciences

Fortis Life Sciences

The thing that I appreciate most about KIBO is they understand me as a customer with unique needs and use cases.

I definitely encourage anybody considering composable, particularly with B2B, to take a look at KIBO, because I think you’ll find a lot ready to go out of the box, and I find it very easy to work with.

B2B Quote Management

Streamline the Quote Process—From Request to Approval

Simplify and accelerate quote management with KIBO. Automate workflows, reduce complexity, and gain full control—so you can close deals faster and on your terms.

  • Boost Efficiency – Request, create, and negotiate quotes quickly with minimal friction.
  • Gain Actionable Insights – Access and review full quote histories for every account.
  • Stay in Control – Track quote statuses and set milestone alerts to monitor every negotiation.
  • Increase Flexibility – Update, copy, email, or delete quotes within a single, dynamic source of truth.

Simplify B2B quoting with automation, visibility, and control—powered by KIBO.

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See How KIBO Enables Exceptional B2B Customer Experiences at Scale

As the largest distributor of specialty building materials in the U.S., Coastal Construction (now Beacon Roofing) offers hundreds of thousands of complex products and over 5,000 unique price lists. 

With KIBO’s comprehensive, composable commerce platform, Coastal is able to manage inventory sourcing and routing, orders, and fulfillment, all in the same platform as its commerce engine. 

The result? The industry-leading distributor has consistently scaled its operations without compromising its commitment to exceptional customer experience.

Combine Advanced Functionality and Backend Efficiency to Enable Rich Customer Experiences at Scale

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Advanced Functionality
  • Self-service capabilities – Account registration, user permissions, quote requests, custom pricing, and order management.
  • Real-time availability – View stock levels, delivery and pickup options, and estimated delivery dates.
  • Sales rep assistance – Take over carts, assist with job estimates and quotes, locate inventory, and complete orders seamlessly.
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Efficient Backend Operations
  • Network-wide inventory visibility – Track inbound, in-transit, and available-to-promise inventory in real-time.
  • Smart order routing – Automate split orders, transfers between hubs, and drop shipping to meet SLAs.
  • Optimized fulfillment – Consolidate promised inventory to ensure complete order fulfillment before pickup or delivery.

Deliver seamless, scalable customer experiences with KIBO.

Unified Operations Across Site, Brand & Channel

Take Full Control of Your Multi-Site Customer Experience

Manage and orchestrate customer experiences across multiple sites, brands, and channels—all within a single, powerful commerce platform.

Optimize Your B2B Ecommerce Operations for the Omnichannel Era

  • Streamline management by using the same catalogs, promotions, and pricing across multiple sites.
  • Expand globally with localized sites tailored to currencies, languages, and regional preferences.
  • Manage multi-brand portfolios under one platform—sharing products while maintaining distinct marketing strategies.
  • Deploy microsites for targeted geographies, events, or specialized products like licensed merchandise.

Achieve greater efficiency and flexibility while delivering a consistent, high-quality customer experience.

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Brandon Finch

VP, Global eBusiness, Jelly Belly

Success Story JellyBelly

We were a very early adopter. We didn’t know much about it, but it had all the flexibility that we needed, which is what we still love about KIBO Commerce.

Trusted by Leading Distributors, Manufacturers, and Wholesalers

Resources

Stay Ahead of What Comes Next

Learn Market Insights & Trends. Discover Kibo Technology and Best Practices.

Legacy OMS Migration Guide: Your Complete Roadmap to KIBO

Back to resources Guide Legacy OMS Migration Guide: Your Complete Roadmap to KIBO Legacy OMS complexity has a cost. KIBO replaces it with a composable platform that handles order orchestration, real-time inventory, and fulfillment. For many organizations, legacy order management platforms have powered enterprise retail operations for years. But these platforms often carry the weight […]

HCL Commerce Migration Guide: Your Complete Roadmap to KIBO

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B2B’s AI Leapfrog: Headless, Composable, and the Agentic Commerce Opportunity

Back to resources EPISODE 10 B2B’s AI Leapfrog: Headless, Composable, and the Agentic Commerce Opportunity with Jason Greenwood Read the Transcript About the Guest Jason Greenwood is the founder of Greenwood Consulting, an independent B2B e-commerce consultancy, and host of The Ecommerce Edge podcast — with over 570 episodes and three releases per week. With […]

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10 Signs Your ERP is Costing Your B2B Commerce Operation

Back to resources The ERP Ceiling 10 Signs Your ERP is Costing Your B2B Commerce Operation And What Order Orchestration Changes Your ERP was built to manage your finances, not orchestrate the complexity of modern B2B commerce. But as order volumes grow, channels multiply, and buyers raise the bar on speed and self-service, the gap […]

KIBO B2B Modernization Blueprint

Back to resources The B2B Modernization Blueprint Closing the Integration Gaps That Are Bleeding Your Margin For decades, the ERP was the backbone of B2B commerce. It managed financial transactions, enforced compliance, and served as the reliable system of record. It was stable. It was auditable. And for a long time, it was enough. It […]

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