Using a Composable Approach to Microsites: Grow Sales and Gain New Customers in Days, Not Months

Shaun Guthrie, Senior VP of Technology & Ecommerce at Peavey Industries, discusses how they used Kibo’s composable technology to launch Chick Days.

Video Highlights:

• Why Peavey’s first approach at a microsite with Shopify didn’t go as planned
• How Peavey used Kibo’s storefront accelerator & OMS to quickly launch Chick Days
• What’s next for Peavey after launching Chick Days and selling 45k+ chicks