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IDC Spotlight on Unified Commerce: An Innovative Alternative for Omni-Channel and Digital Commerce

IDC Unified Commerce_Kibo Spotlight

Digital Commerce: At the Crossroads of Adaptation and Innovation

According to research from IDC, 62% of organizations surveyed said that 40-79% of their sales occur on digital commerce platforms. In addition, 45% of organizations need a digital commerce platform that is oriented to both B2C and B2B on one single platform. Therefore, it is more important than ever for retailers and businesses to implement a unified commerce solution that provides convenience and stability. But choosing the right solution can be challenging due to the complexity of purchasing choices in today’s market.

Download this complimentary report from IDC (Sponsored by Kibo), to learn more about unified commerce and the various benefits of a unified omni-channel platform, including customer satisfaction, increased sales and traffic, and quick implementation and integration for a higher ROI.

The content in this paper was adapted from existing IDC research published on

This publication was produced by IDC Custom Solutions. The opinion, analysis, and research results presented herein are drawn from more detailed research and analysis independently conducted and published by IDC, unless specific vendor sponsorship is noted. IDC Custom Solutions makes IDC content available in a wide range of formats for distribution by various companies. A license to distribute IDC content does not imply endorsement of or opinion about the licensee

IDC, Unified Commerce: An Innovative Alternative for Omni-Channel and Digital Commerce, Mickey North Rizza and Heather Hershey, 01 June 2022.