2017 Consumer Trends Report

Multiple Channels. One Experience

If retail today is all about the consumer, what do they need to hit the buy button, walk into your store or recommend you to a friend? Kibo’s 2017 Consumer Trends Report dives into the expectations of your customers to help you best move forward with your 2017 omnichannel initiatives.

Download this study to discover:

  • The ways consumers are using technology before and during visits to your store
  • The top factors that drive conversions
  • How to improve your digital experience to influence a consumer to complete their purchase


“Many in the industry are accepting the importance of a cohesive online and eCommerce strategy that drives consistent experiences for their customer. This report’s recent results point to the desirability of a unified omnichannel shopping journey giving equal importance to both.”

KBO_2@172017 Consumer Trends Report